Cynthia Ghernati
Strategist
Cynthia is a strategist who deeply believes in the power of creativity and innovation to progress social and environmental causes. Throughout her career, she has worked for a wide variety of industries and organization types and sizes – from startups to charities to global organizations. This diverse experience has enabled her to immerse herself in many different worlds and gain a comprehensive view of organizational structures, challenges, and audiences.
From rebrands to website revamps to marketing and content strategies, Cynthia has experience in growing brands from many different perspectives. She believes the best strategies emerge from powerful insights grounded in reality, so she strongly advocates inclusive and participatory research.
With 10 years of experience in the creative industry, Cynthia has witnessed firsthand the amount of resources spent to promote things people don’t need. She believes now is the time to draw attention to organizations and initiatives that benefit our world – not just a few investors.